Rejuuv Medi Spa is led by Dr. Sean Seit, one of the earliest pioneer in the medical aesthetic industry in the Greater Toronto Area. For 15 years Dr. Seit has embraced new technologies and treatments, to benefit the well-being of his patient. His signature is his ability to ‘mix and match’ treatments to create the perfect cocktail therapy for the natural-looking enhancement of his patient’s beauty. Dr. Seit owns two clinics (North York and Markham) and is gearing up to open the third location in downtown Toronto.
As is the problem with many larger clinics, patients were having a difficult time understanding the range of treatments and procedures available to them. Individual consultations were eating into the Consulting Teams schedule, and Chobee was approached to improve time management and refine the consultation process.
This videography package is tailored for large clinics with a large menu of services available. The Chobee team films each and creates a short informative demo video with descriptive text for the client to view at their convenience. This is a large undertaking, but the results speak for themselves. Clients are less likely to become overwhelmed at the options and clinic time is freed up for performing more treatments.
Chobee recognized that Dr. Sean Seit and his team are leaders in medical aesthetics and that it was time to shed the first impression that the word ‘spa’ has on the image of the clinic. A bold new name that commands respect was created, and the client is currently undertaking steps to rebrand from ‘Rejuuv Medi Spa’ to ‘REJUUV MD.’ A Chinese name 煥新醫美 (Huan Shin Yi Mei) will also be added to assist in direct marketing to this lucrative demographic.
Cheryl Ng, Miss Chinese Vancouver 2017, was the ideal candidate for the first commercial collaboration between the Centre and Ulthera (Merz Aesthetics). As Ulthera is an especially popular treatment in the local Chinese market and Miss Ng had won this coveted title, Chobee created the concept, navigated the production with 3 different parties and created a second successful video.
The Clinic has an expansive client database and an existing wait list of patients who required attention. With the creation of the Step-by-Step Demo, the Clinic was able to streamline the workflow of the staff and free-up 50% of the Consulting Teams time. Now almost 100% of clients consult and book treatments through Rejuuv’s social media platforms.
How Chobee Did It
Video Marketing: Step-by-Step Demo