The Rai Clinic Aesthetica is a beauty and medical clinic operated under the guidance of co-founders surgeons Dr. Kimit Rai and Dr. Hanif Ukani. The clinic has multiple treatment rooms, a dedicated staff of fully credentialed aestheticians and nursing staff, and is committed to innovation and offers top-of-the-line technology and products.
Instead of being an online marketing tool and information receptacle for the business, the Rai Clinic website was a mish-mash of poorly written content, stock photography, and confusing information. The website was not a welcoming location for potential clients as it was created by a marketing company that did not understand the high standards expected by the medical aesthetics industry and their clients Dr. Rai and Dr. Ukani.
Working with the equipment manufacturers and product providers, Chobee was able to gather all the pertinent information and materials about every service and product that Rai Clinic was offering. With their unique understanding of the medical aesthetics industry, Chobee worked seamlessly with photographers, writers, and website designers to develop an online presence worthy of the clinic. The original website development company did not procure the actual name of the clinic for the website. Chobee acquired raiclinicaesthetica.com to ensure SEO ranking and ease of locating for those searching.
By creating two entry-points for visitors to view services, Chobee encourages searching by either Conditions or Treatments, with one linking directly to the other.
The integration of social media into the home page of the website adds a dynamic visual element.
The replacement website has launched and the fresh new approach to the presentation of the clinic, its philosophy, and the highly skilled team behind it, has already proved engaging to viewers. Within the first month, the website received 16,000+ impressions.
How Chobee Did It
WeChat Marketing: WeChat Pay, WeChat Social Post, WeChat KOL, WeChat Account Daily Management
* WeChat Account Daily Management is available to clients who sign a long-term contract with Chobee.